We use this information to provide better, more relevant content on our sites, to measure the effectiveness of advertisements, to identify and fix problems, and to improve your overall experience on our sites.
If you do not want information collected through the use of these technologies, there is a simple procedure in most browsers that allows you to automatically decline many of these technologies, or to be given the choice of declining or accepting them. However, if you use your browser settings to block all cookies (including essential cookies which enable core site functionality) you may not be able to access all or parts of our site.
Examples of the services we currently use
- Google Analytics
Google Analytics is used to track site statistics and user demographics, interests and behaviour on websites. We also use Google Search Console to help understand how our website visitors find our website and to improve our search engine optimisation. However, OKW UK only collects aggregated analytics data that does not identify individual users. Find out more information about how this analytics information may be used, how to control the use of your information, and how to opt-out of having your data used by Google Analytics.
- Traffic analyzer
OKW UK uses a custom tracking solution on its websites (hereby referred to as the traffic analyzer). OKW UK uses the traffic analyzer to help understand -e.g- how much resources an average user on its website consumes during a session or what pages and contents are most likely to be requested during an average session. The data collected cannot be used to identify individual persons and is never connected with any personal data records OKW UK might have access to. It is also possible to set a so called opt-out cookie "_tfoo" for this tracking mechanism. To do so a user can open https://www.okw.co.uk/optout.html thus deleting the trafficflowid cookie and setting the optout cookie to ensure no cookies for the traffic analyzer will be set in the future as long as the opt-out cookie is present. User'sUsers should be aware that once the cookie expires in their browser or they delete the opt-out cookie in their browser it will have to be set again.